Franchise Sales: How-To and the Hardest “No” in Business

Robert Stidham, President and Chief Development OfficerTurning down a large payday may be difficult for new franchisors, but the long-term effects of a bad franchisee can cripple a franchise program.

Franchise Dynamics President Robert Stidham shared his thoughts on building long-term success for your franchise program through expectation setting and enforcing proper standards for franchise ownership in his latest contribution to Franchise Expo. Check out the article here.

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